How to advertise cheaply and still get more bang for your buck is the basic theme of this blog.

Its message is directed to entrepreneurs and existing owners of small to medium size businesses who find it "impossible" to attract customers using a meager budget.


CheapAdvertisingGuy

Barry S. Lee

CONTACT INFORMATION:   EMAIL: Info@cheapadvertisingguy.com          PHONE: 516-628-2443         MAILING ADDRESS: Barry Lee, P.O. Box 114, Bayville, NY 11709

Get the best. Always pay the least.

Bartering could be a very big

step in the right direction.

Bartering comes naturally; you give me some of those for some of these and we’ll be even. Although you can’t survive running your business totally on bartering, there are certain unique situations that prove ideal for swapping goods and services. No matter who you are or what business you’re in or planning to start, you wouldn’t be bartering unless you felt that you had something everyone wants.

If you’re an electrician who’s in need of legal services, I’m sure you can locate a very good attorney who’d be willing to talk barter. A mechanic who needs plumbing done in his home could propose a barter arrangement with a plumber whose truck needs serious servicing. Both parties would save an outlay of cash while establishing a personal connection that can lend itself to all sorts of networking possibilities. When the timing is just right, it’s a win-win situation for everyone involved.


If you don’t want to try and find your own people to barter with, you might consider researching a barter organization. Consider what each has to offer. If you’re a small to medium size business, you might want to stick close to home, opting to join one that has a local or regional membership. You’ll also want to learn how many members there are and whether they’re representative of the types of products and services you have or need. Check out the size of the average transaction so you have an idea whether or not you might be getting in over your head in terms of volume and frequency and don’t fail to recognize that these dealings are taxable on a dollar for dollar basis and also come with a membership fee, transaction charges and other costs. Do a Google search in locating a barter group that fits your needs or ask a business associate to recommend one to you.


If you want to go it solo, consider what a resourceful fellow from Canada named Kyle MacDonald did when bartering a

paper clip for a house. I’m not kidding. It’s a rather unique story that you might find extremely interesting.     


https://en.wikipedia.org/wiki/One_red_paperclip


Finally, think about what you have to offer and what you really need, and remember that bartering has to start somewhere. For instance, if you’re just getting your business off the ground maybe you can find a way to compensate a teenager who’s willing to pass out your flyers or hang notices in public places, possibly in exchange for something you offer or maybe can offer his parents as a gift. Stay-at-home friends and family can do telephone soliciting, envelope stuffing, billing, and bookkeeping in exchange for your product or service. Maybe you can swap stacks of business cards or flyers with others in your situation who would be willing to give them out while they’re in touch with their own clients. You might be allowed to put a poster or pile of flyers in an establishment in exchange for what you offer. The possibilities are as endless as the scope of your imagination. Also, remind yourself to consult with your tax repairer on how to keep records on these transactions and learn the tax consequences of bartering. No matter what, bartering can be a very valuable tool in gaining things you might not be able to otherwise afford while creating a word-of-mouth connection for future transactions. Remember that every person you come in contact with is a person capable of spreading the word to many others.

Barry S Lee, EzineArticles.com Platinum Author

Don’t judge each day by the harvest you reap, but by the seeds you plant. Robert Louis Stevenson

CheapAdvertisingGuy

CONTACT INFORMATION:   EMAIL: Info@cheapadvertisingguy.com          PHONE: 516-628-2443         MAILING ADDRESS: Barry Lee, P.O. Box 114, Bayville, NY 11709

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   How to advertise cheaply and still get more bang for your buck is the basic theme of this blog.

Its message is directed to entrepreneurs and existing owners of small to medium size businesses who find it "impossible" to attract customers using a meager budget.